As Sipsmith’s in-house photographer, I led the creative production for the bi-monthly Sipping Society membership, bringing each gin’s unique story to life through cocktail photography by setting up lighting, styling, shooting, and editing all cocktail imagery to be used across web and print. I collaborated with the Creative Lead on mood boards and visual direction, then brought each concept to life in-studio. I also designed the accompanying recipe cards, creating a seamless brand experience from shoot to sip.