I led the packaging design for a new allplants range focused on gut health and the microbiome - aligning with the brand’s mission to make healthy, sustainable eating easy and appealing. This launch introduced a more eco-friendly ‘watchstrap’ format, improving both sustainability and the unboxing experience.

Each of the three dishes drew inspiration from a different global food culture, and I developed distinctive designs and colour palettes to reflect the character of each while maintaining visual cohesion across the range. I also collaborated with photographer Valentina Concordia to art direct a supporting image library, including hero pack shots and vibrant lifestyle imagery featuring some of the team.